Procurement of innovation: new market opportunities 

Learn how to access new markets and funding opportunities through Procurement of Innovation, a growing field that supports startups and SMEs in scaling impactful solutions.

Jorge Gonzalez Olalla is the Director of Ticbiomed, an association focused on promoting digital health innovation in Spain and Europe. With over 20 years of experience, he emphasizes the importance of adopting successful innovation pilots in healthcare. He actively engages in EU-funded projects, organizes conferences, and offers training on digital transformation for healthcare organizations. His work aims to bridge health challenges with digital solutions, fostering collaboration among stakeholders in the health ecosystem.

During this 1-hour webinar, Jorge will:

  • Explain how public procurement of innovation works,
  • Highlight how startups can become providers for public sector innovation needs,
  • Answer your questions live in a Q&A session.

Time: April 11th, 2025, 12:00–13:00 CEST

Registration: https://shorturl.at/wBA0A

The event is organized by the Ready2Scale consortium, supporting digital and deep tech start-ups with funding and international growth activities.